Pro Plan Retail - KPIs
KPI name | KPI definition | |
Visits | Count of visits to a customer. A visit is defined as check in and check out from a mobile to a customer | |
Customer in portfolio | Count of total customer assigned to a user/team | |
Customer covered | Count of customer who have been visited (A check in and check out done) | |
Nbr of Visited and Striked Outlets | Comparison between the total number of all outlets visisted against those with sale | |
Coverage (%) | % of customer that have been visited among the total number of customer | |
Active users | Count of users with at least one submission | |
% active users | % of licensed users who are active | |
Nbr of Strikes | Number of visits with a sale | |
Strike rate | % of visits with a sale | |
% active users before 10am | % of registered users who have done at least one submission before 10am | |
Submissions | Count of unique succesfull submissions | |
Nb of Unique Outlets visited / day | Total Nbr of Unique Outlets visited / number of days in the period | |
Nb customer visited / week | Count of customer / number of weeks in the period | |
Nbr of Field Staffs | Licensed Users | |
Nbr of Field Staffs actively selling | Count of users with at least one strike | |
% of Field Staffs actively selling | % Active users with a sale | |
Total Sales Value | Sum of of the sales values (Quantity X Price) | |
LPPC | Line Per Productive Call - Avg. Nbr of different SKUs per Strike | |
Avg. LPPC per day | Line Per Productive Call - Avg. Nbr of different SKUs per Strike per day | |
Drop Size | Total Sales Value / Strikes | |
Share of Sales (category) | Share of each category in the total sales value | |
Total Sales value | Total Sale Value | |
Share of Sales (SKU) | Share of each SKUs in the total sales value | |
Total Nbr of units sold | Count of all the units sold | |
Avg. Selling price | Total Sales Value / Total number of units | |
KPIs per day | Summary of daily KPIs on unique customers visited, active reps, total visits, visits with a sale, %strike rate, drop size, LPPC, and value sold. | |
Share of Sales per Sales Rep | Percentage share of total sales per representative | |
Sales Value per Sales Rep | Total value of sales per sales representative | |
Sales value per day per Sales Rep | Total value of sales per sales representative per day | |
Sales Rep Active per Day | Count of sales reps with atleast one submission | |
Nbr. of unique outlets visited per day per Sales Rep | Nbr of Unique Outlets visited / number of days in the period per sales rep | |
Nbr. Striked Outlets per Day per Sales Rep | Number of outlets with a sale per sales representative per day | |
Avg. Drop Size per Sales Rep per Day | Total Sales Value / Strikes per sales reps per day | |
LPPC per Sales Rep per Day | Line Per Productive Call - Avg. Nbr of different SKUs per Strike per sales rep per day | |
Nbr. Customers per Visits Brackets per Sales Rep. | number of customers visited per customer visit bracket(0 visits, 1-5 visits, etc), per sales rep | |
Nbr. of customers per Strikes Bracket per Sales Rep | number of customers per strike rate bracket(0 strikes, 1-5 strikes, etc), per sales rep | |
KPIs per Sales Rep | Summary of daily KPIs on unique customers visited, active reps, total visits, visits with a sale, %strike rate, drop size, LPPC, and value sold per sales rep | |
Daily Coverage (%) | % of customer that have been visited among the total number of customer | |
Top 50 Customers (Nbr. Calls) | Top 50 customers ranked in terms of the number of visits done on them | |
Top 50 Customers (Sales Value) | Top 50 customers ranked in terms of the value of sales on each | |
Purchase Frequency - Nbr of clients | number of customers per purchase frequency bracket(0 sales, 1-5 sales, etc), | |
Purchase Frequency - Purchase Value | number of customers per purchase purchase value per different visit bracket(0 sales, 1-5 sales, etc), | |
KPIs per Customer | Summary of Customer KPIs on nbr of calls, nbr of strikes , %strike rate, nbr strikes in the last 7 days, drop size, LPPC, and value sold | |
Customers Daily Interactions | Summary of Customer KPIs sales rep in charge, value sold, drop size, LPPC | |
Share of sales per SKU | Percentage share of the total sales value per SKU | |
Sales value per SKU | Total value of sales per SKU | |
Sales Value Per SKU Per Day | Total value of sales per SKU per day | |
Sales Value per SKU per Channel | Total value of sales per SKU per Channel type | |
Sales Value per SKU per Team | Total value of sales per SKU per Team | |
Sales Value per SKU per Sales Rep. | Total value of sales per SKU per Sales representative | |
KPIs per SKU | Summary of KPIs on SKU for number of reps selling, value sold, nbr of units sold, volume sold, % strike rate, and average drop size per Brand, category, and SKU | |
KPIs Per SKU per Customer | Summary of Customer KPIs on nbr of calls, quantity and value sold per SKU, Category, and sales rep in charge | |
Share of sales per Brand | Percentage share of the total sales value per Brand | |
Sales value per Brand | Total value of sales per Brand | |
Sales Value Per Brand Per Day | Total value of sales per Brand per day | |
Sales Value per Brand per Channel | Total value of sales per Brand per Channel type | |
Sales Value per Brand per Team | Total value of sales per Brand per Team | |
Sales Value per Brand per Sales Rep. | Total value of sales per Brand per Sales representative | |
KPIs per Brand | Summary of KPIs on Brand for number of reps selling, value sold, nbr of units sold, volume sold, % strike rate, average drop size per Brand, and LPPC. | |
Sales value per Channel | Total sales value per channel type | |
Sales value per day per Channel | Total sales value per channel type per day | |
Active Sales Reps per Channel per Day | Count of sales reps with atleast one submission per channel type | |
Nbr. of unique outlets visited per day per Channel | Total Nbr of Unique Outlets visited / number of days in the period | |
Avg. Drop Size per Day per Channel | Total Sales Value / Strikes per day per channel type | |
Avg. LPPC per Channel per Day | Line Per Productive Call - Avg. Nbr of different SKUs per Strike per channel type per day | |
Nbr of clients per Nbr. Visits brackets per Channel | number of customers visited per visit bracket(0 strikes, 1-5 strikes, etc), per channel type | |
Nbr of Clients per Nbr. Strikes bracket per Channel | number of customers visited per strike rate bracket(0 strikes, 1-5 strikes, etc), per channel type | |
KPIs per Channel | Summary of KPIs on channel type for number of reps selling, total number of unique visits, visits with a sale, value sold, % strike rate, drop size, and LPPC. | |
Sales Value per Type per day | Summary of KPIs on Brand for number of reps selling, value sold, nbr of units sold, volume sold, % strike rate, average drop size per Brand, and LPPC. | |
Share of sales per category | Percentage share of the total sales value per product category | |
Sales value per category | Total value of sales per category | |
Sales Value Per category Per Day | Total value of sales per category per day | |
Sales Value per category per Channel | Total value of sales per product category per outlet channel type | |
Sales Value per category per Team | Total value of sales per product category per Team | |
Sales Value per category per Sales Rep. | Total value of sales per product category per Sales representative | |
KPIs per category | Summary of KPIs on Product categories for number of reps selling per category, value sold, % strike rate, average drop size per catregory, and LPPC. |